Explainable Evidence for Every Spend
Explainable decisions with evidence cards for every action and spend—transparent insights
Overview
Every marketing spend comes with detailed evidence, so you know exactly where every dollar goes, why it was spent that way, and what results it generated.
Key Benefits
- Complete transparency in spend tracking and explanation
- Every decision backed by data
- Easy auditing and budget optimization
- Build trust in AI decision-making
How It Works
The system generates evidence cards for each marketing action, detailing decision rationale, expected outcomes, and actual results. You can review the complete decision chain for any spend at any time.